While working as a creative designer at STB McCann in Lagos, I was heavily involved in the successful launch of 5Alive Pulpy Orange, a product belonging to The Coca-Cola Company. I played a crucial role in the entire process, from initial brainstorming to final execution.
As the project progressed, I took an active role in the photo shoot, ensuring the visuals captured the product's freshness and natural appeal. My attention to detail and artistic direction contributed to creating visually striking imagery that effectively conveyed the product's unique attributes.
I also worked on refining the designs and messaging, ensuring consistency and coherence across various marketing channels. My dedication to delivering high-quality designs and ability to adapt to evolving requirements significantly impacted the campaign's success.
My creativity and design skills were essential in driving consumer engagement and brand success throughout the product launch. My ability to understand and translate each brand's essence into visually compelling designs made me an invaluable asset to the agency's creative team.
Photo Shoot
Lead Visuals
Company: Coca-Cola
Agency: STB-McCann
Art Director: Oladeji Oniye

2015
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